Archive for the ‘Advertising’ Category
22
Oct
2013
With the recent redesign of a certain iconic blue bird setting many people atwitter, we thought we’d take a look into just how effective company mascots can be, what it takes to make them a success and how to know if they are right for your business. If your business is targeted at a younger […]
3
Jul
2012
Brands of Britain: Could British pride add value to your marketing campaign?
In: Advertising Marketing
From food, to fashion, to furniture, many of Britain’s biggest brands and businesses are capitalising on the boom in national pride by adding a red, white and blue twist to their marketing campaigns. With the recent Diamond Jubilee and upcoming summer of festivities, it’s impossible to miss the veritable explosion of Union Jacks on the […]